Sales year
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<Company name>
<Company name>
<Sales team name>
<Sales team name>
<year> Sales Plan
<year> Sales Plan
Agenda
Agenda
Introduction
Introduction
Sales Situation
Sales Situation
Strategic Positioning
Strategic Positioning
Sales Objectives
Sales Objectives
Sales Forecast
Sales Forecast
Sales Model
Sales Model
Sales Budget
Sales Budget
Timeline
Timeline
Key Success Factors
Key Success Factors
Next Steps
Next Steps
Questions
Questions
<year> Sales Plan
<year> Sales Plan
Introduction
Introduction
<year> Sales Plan
<year> Sales Plan
Introduction
Introduction
:
:
Sales Team Mission
Sales Team Mission
<Add mission statement
<Add mission statement
here.>
here.>
<year> Sales Plan
<year> Sales Plan
Introduction
Introduction
:
:
Sales Team Organization
Sales Team Organization
<year> Sales Plan
<year> Sales Plan
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
[
<Name>
<Title>
]
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<Name>
<Title>
<year> Sales Situation
<year> Sales Situation
<year> Sales Plan
<year> Sales Plan
<year> Sales Situation
<year> Sales Situation
:
:
Sales Highlights
Sales Highlights
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
<year> Sales Situation
<year> Sales Situation
:
:
Sales Lowlights
Sales Lowlights
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
<year> Sales Situation
<year> Sales Situation
:
:
Combined Results
Combined Results
<year> Sales Plan
<year> Sales Plan
Quarter
Quarter
Estimated
Estimated
Actual
Actual
Q1
Q1
$ xx M
$ xx M
$ xx M
$ xx M
Q2
Q2
$ xx M
$ xx M
$ xx M
$ xx M
Q3
Q3
$ xx M
$ xx M
$ xx M
$ xx M
Q4
Q4
$ xx M
$ xx M
$ xx M
$ xx M
Total
Total
$ xx M
$ xx M
$ xx M
$ xx M
<year> Sales Situation
<year> Sales Situation
:
:
Problem Statement
Problem Statement
<Include sales risks and
<Include sales risks and
weaknesses during year.>
weaknesses during year.>
<year> Sales Plan
<year> Sales Plan
<year> Sales Situation
<year> Sales Situation
:
:
Opportunity Statement
Opportunity Statement
<Include sales strengths and
<Include sales strengths and
opportunities during year.>
opportunities during year.>
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
:
:
Market Opportunity
Market Opportunity
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
:
:
Competitive Advantage
Competitive Advantage
<year> Sales Plan
<year> Sales Plan
<Competitor 1>
<Competitor 1>
<Company> can gain
<Company> can gain
competitive share over
competitive share over
<competitor 1> by…
<competitor 1> by…
<Competitor 2>
<Competitor 2>
<Company> can gain
<Company> can gain
competitive share over
competitive share over
<competitor 2> by…
<competitor 2> by…
<Competitor 3>
<Competitor 3>
<Company> can gain
<Company> can gain
competitive share over
competitive share over
<competitor 3> by…
<competitor 3> by…
<Competitor 4>
<Competitor 4>
<Company> can gain
<Company> can gain
competitive share over
competitive share over
<competitor 4> by…
<competitor 4> by…
Strategic Positioning
Strategic Positioning
:
:
Target Audience
Target Audience
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
:
:
Strategies for Competition
Strategies for Competition
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
:
:
Audience Profile
Audience Profile
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
:
:
Company Positioning
Company Positioning
Key differentiators:
Key differentiators:
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
Strategic Positioning
Strategic Positioning
:
:
Market Opportunity Summary
Market Opportunity Summary
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
Sales Objectives
Sales Objectives
<year> Sales Plan
<year> Sales Plan
Sales Objectives
Sales Objectives
:
:
Details
Details
<Item 1>
<Item 1>
<Item 2>
<Item 2>
<Item 3>
<Item 3>
<year> Sales Plan
<year> Sales Plan
Sales Objectives
Sales Objectives
:
:
Details (continued)
Details (continued)
<Item 4>
<Item 4>
<Item 5>
<Item 5>
<Item 6>
<Item 6>
<year> Sales Plan
<year> Sales Plan
<year> Sales Forecast
<year> Sales Forecast
<year> Sales Plan
<year> Sales Plan
<year> Sales Forecast
<year> Sales Forecast
:
:
Details
Details
<year> Sales Plan
<year> Sales Plan
Quarter
Quarter
Estimated
Estimated
Q1
Q1
$ xx M
$ xx M
Q2
Q2
$ xx M
$ xx M
Q3
Q3
$ xx M
$ xx M
Q4
Q4
$ xx M
$ xx M
Total
Total
$ xx M
$ xx M
Sales Model
Sales Model
<year> Sales Plan
<year> Sales Plan
