Tải bản đầy đủ (.pdf) (7 trang)

Lecture International business (9e): Chapter 1 - Charles W.L. Hill - Trường Đại học Công nghiệp Thực phẩm Tp. Hồ Chí Minh

Bạn đang xem bản rút gọn của tài liệu. Xem và tải ngay bản đầy đủ của tài liệu tại đây (367.58 KB, 7 trang )

<span class='text_page_counter'>(1)</span><div class='page_container' data-page=1>

International Business

9e 



By Charles W.L. Hill



</div>
<span class='text_page_counter'>(2)</span><div class='page_container' data-page=2>

Chapter 1



</div>
<span class='text_page_counter'>(3)</span><div class='page_container' data-page=3>

1­3


What Is Globalization?



<sub>Globalization </sub>

<sub>- the shift toward a more </sub>



integrated and interdependent world


economy



<sub>The world is moving away from self-contained </sub>


national economies toward an


</div>
<span class='text_page_counter'>(4)</span><div class='page_container' data-page=4>

1­4


What Is The 



Globalization of Markets?



<sub>Historically distinct and separate national </sub>



markets are merging and creating the


“global market”



<sub>falling trade barriers make it easier to sell </sub>



globally


<sub>consumers’ tastes and preferences are </sub>


converging on some global norm


<sub>firms promote the trend by offering the same </sub>


</div>
<span class='text_page_counter'>(5)</span><div class='page_container' data-page=5>

1­5


What Is The 



Globalization of Production?



<sub>Firms source goods and services from </sub>



locations around the globe to capitalize on


national differences in the cost and quality


of

factors of production

like land, labor,



energy, and capital



<sub>Companies can </sub>



<sub>lower their overall cost structure </sub>


<sub>improve the quality or functionality of their </sub>


</div>
<span class='text_page_counter'>(6)</span><div class='page_container' data-page=6>

1­6



Why Do We Need


Global Institutions?



 <sub>Global institutions</sub>


<sub>manage, regulate, and police the global marketplace</sub>
<sub>promote the establishment of multinational treaties to </sub>


govern the global business system


 <sub>General Agreement on Tariffs and Trade (GATT)</sub>
 <sub>World Trade Organization (WTO)</sub>


 <sub>International Monetary Fund (IMF)</sub>
 <sub>World Bank</sub>


 <sub>United Nations (UN)</sub>


</div>
<span class='text_page_counter'>(7)</span><div class='page_container' data-page=7>

1­7


What Is Driving


Globalization?



 <sub>Declining barriers to the free flow of goods, </sub>


services, and capital


<sub>average tariffs are now at just 4%</sub>
<sub>more favorable environment for FDI</sub>



<sub>global stock of FDI was $15.5 trillion in 2009</sub>


<sub>facilitates global production</sub>


 <sub>Technological change </sub>


<sub>microprocessors and telecommunications</sub>
<sub>the Internet and World Wide Web</sub>


</div>

<!--links-->

×