PRESENTATION a FAMOUS COMPANY
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A FAMOUS COMPANY
TOPIC’S STRUCTURE
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01
Introduction about
Kinh Do company.
02
CONTENT
INTRODUCTION ABOUT KINH DO COMPANY
Development process of the company Kinh Do
In 1993, Limited liability
company to build and food
processing Kinh Do was found
including
a
small
snack
production workshop in Phu
Lam, District 6, Ho Chi Minh
City with an investment of U.S.
$ 1.4 billion and about 70
employees.
After nearly 10 years of
construction and development,
now, Kinh Do is known as a
leading company in food
processing with many products:
cookie cake, snack cake, cracker
cake AFC – Cosy, chocolate
candies, hard candy and soft
candy, bread salty, sweet, cake,
ice cream Kido's, Kinh Do moon
cake, chocolate.
LOCATION
In 01/2010, Kinh do
officially relocated
the headquarters on
141 Nguyen Du, Ben
Thanh Ward, District
1, Ho Chi Minh city.
This event marks the
beginning of a new,
future-oriented
sustainable
development
MARKET, MARKET SHARE
Kinh Do is unit the top on the confectionery market
Vienamese recent year they accounted for 30 – 35%
market share.
With seven consecutive year by consumers voted as
high- quality Vietnamese goods. Distribution system
of the capital spread across 64 provinees and cities
with 180 distributors and nearly 40.000 retail
outlets.
With other items are marketed as: bread snacks,
cookie, crake, moon cake and in 2009 they
launched the capital goods bakery
In recent years Kinh Do continues expanding the
sales and made so many new products to increased
sales.
WORKFORCE
SHARE PRICE
Profit
T
u
In recent years Kinh Do
continues to expand the seale
and made so many new
products to increased sales.
The company's turnover has
increased steadily from 2005 2011. In particular, from 2010
to 2011 turnover increased 2.2
times, reach 1934 billion in
2010 and increased to 4247
billion in 2011.
Pre-tax profit of the company
is not stable in this period
because
the
company
expanded its business. Even,
Turnover (billion dong) in 2008, the company loses 61
billion, years later, profits
have increased but still not
stable.
FUTURE PLAN
- Concentrate on the development of food-focused, financial capacity,
sustainable links with the agricultural sector in the country, innovative
manufacturing technology, information technology, human resources
training to adapt to development strategy. Implementation of solutions
include: optimal customer solutions, the optimal solution produced,
the complete system solution structure, enhance the value of the
system, assumed to improve financial performance.
- The target development of the Kinh Do group is to building brand
image through the development of class projects, exploit and enhance
the value chain through commercial trading activities and additional
services, ensure continuous profitability, growth and progress
annually
