NGHIEN CllU - TRAO DOI

NAHG GAO GHAT LUONG GONG TAG TO GHllG SO KIEN TRONG HOAT DONG
THONG T I N - T H U UIEN
ThS Tran Thi Tra Vi, CN N g u y i n Thj Thiiy LiSu
Khoa TT-TV, TrUdng Dai hoc VĐn hoa Tp. H6 Chi Minh

ã T6m tSt: T l chijfc sy ki^n trong hoat d^ng thong tin - thu vi§n 1^ m§t quS trinh k6\ hgp cdc ngu6n
li/c bSn trong vk b§n ngoai thu viSn d l xSy dyng y tudng. I§p k^ hogch, triln khai thyc hi§n, bko
cao va danh giS kgt quS thyc hi^n sy ki^n hudng t6i d6i tii^ng la ngudi dijng tin. CSc cd quan thdng
tin - thU vi§n thfing qua td chUc sy ki^n d l quSng ba thUOng hi#u cung nhU cac sSn phIm v^ djeh
yV cQa minh, ki'ch thfeh nhu c l u cfla ngudi dung tin de loi cu6n hg 66n s^ dyng vk tgo di4u ki§n cho
cdn bO thU vi$n nSng cao trinh d$ ehuyen mon nghiep vu.
ã TU khoa: Sy kiĐn; t^ chile sy ki^n; td chUc sy ki^n trong hoat d6ng thong tin - thU vi$n.
B THE QUALITY OF EUENT ORGAHIZATiOII IH IIIFDRmATION - UBRARV ACTIVITIES

• Abstract: Event organization in information - library activities is a process of combining resources
inside and outside the library to generate ideas, plan, implement, report and evaluate the results
of event implementation with the information user as target audience. Through organizing events,
the Information - library agencies promote the brand as well as its products and services, stimulate
Information user's demand to entice them to use and facilitate librarians to improve their professional
qualifications.
• Keywords: Events; event organization, event organization in library - information activities.

1.BATVANDE
Td chi!fc s t i kien ddng vai trd q u a n trpng,
gdp phdn nang cao hieu q u a hoat ddng c u a
cac thu vien, nh^t la trong giai doan hien nay,
khi ma cupe Cach m a n g c d n g nghiep 4.0 d a
mang den cho toan xa hpi nhUng ed hdi v a
thach thUc mdi. Neu n h u eac t h u vien k h d n g

m^nh me, quyet liet, phat huy tfnh s a n g tao,
nfi lye thay doi phUdng thUe hoat d d n g , each
thijfc ti^p e§in, khai thac, kfeh thi'ch nhu cau
ngudi si^ dung t h u vien bang n h i e u hinh thiJc
sy ki^n khac nhau de hoan thanh tot sU m e n h
cfla minh thi t h u vien se cang ngay c a n g tut
h^u vdi thdi cupe v a x a hdi.
Td ehUe s y kien trong hoat d d n g t h d n g tin
- thu vidn (TT-TV) la m d t trong nhi^ng hoat
d^ng q u a n g ba dUdc cac c d q u a n , tc chUc
cung n h u cac t h u vien s(S d y n g t h u d n g x u y e n
dd gay s y chO y, nang cao hinh a n h , k h a n g
djnh t^m quan trpng v e skn p h a m va djeh vu
cua mtnh, kfeh thich n h u c a u eua ngUdi d u n g

tin n h a m thue day hp tim d e n t h u vien. T r o n g
t h u v i e n , to chUe sU kien la mdt qua trinh kdt
hdp giOa cac nguon nhan lUc va vat luc, nham
thue hien mdt s u kien cu the trong mdt thdi
gian nhat djnh de hudng ddi tUdng sd d y n g
d e n vdi mot m y c dich nao dd phu hdp vdi SLf
kien [7, tr.258].
Oac biet, t h d n g qua cae buoi to ehUe
s y kien, ngUdi SLf d y n g thU vien cd the cap
nhat nhanh nhOng san pham va djeh vu mdi
c u a t h u v i e n , si!f dung n h i l n g san pham cd
chat lUdng, phu hdp vdi nhu c a u , c d c d hdi
glad iUu, hoc hoi, m d rpng mdi quan hd trong
c d n g viec.
T o chUe sU kien trong thU vien eon ed vai

trd q u a n trpng, giup t h u vien nang cao hidu
q u a hoat d p n g , k h u y e n khieh dpi ngu nhan
vien t h u vien va t r u y e n cam hUng cho ngudi
SLf d u n g , tiep can c d n g d d n g , tang kha nang
hdp tac, duy tri v a nang cao vj the cua thU
vien trong cpng d d n g m a thU vien p h y c v y .
THONG TIN VA T l / LIEU - 3/2020 13


NGHIEN ClIU-TRAO BOI
Tuy nhign, trdn thue te, hoat ddng to chUc
SLf ki^n tai cae thu vien chua nhieu, chua cd
hi^u qua. Do dd, de nang cao chSt lUpng va
cki thien thue trang trdn, ddi hdi cac tfiu vidn
ckn xdy dung va cd chien lupc td chUc cac
su ki$n nhieu hdn ni7a de hoat ddng va tiem
nSng cua thU vidn dUdc quang ba rpng rai den
cdng Chung nhSm thu hut dUdc ddng dao ban
dpc d^n vdi thu vidn.
I.CAC LOAI HiNH TO CHllTC SU KIEN TRONG
HOAT BONG THONG TIN - THlT VIEN
Theo Tai lidu bdi dUQng ti6u chuin chUc
danh thu vidn vien hgng M thi cac si/ kien
thudng duac to chOe t^i thu vi$n va cac cd
quan thdng tin nhu h0i thio ehuydn de, hpi
nghi tt^n dpc, cic Idp t$p huin cho ngUdi
Ikm thu vi$n. le ky ni$m thanh l$p thu vien,
IS khai trUdng, cac cu0c thi, trung bay, trien
lam tai li$u, tuy§n truySn gidi thi$u sach,
b^o, ngky h0i s^ch. gidi thi$u tai lieu mdi

hay mdi cac hpc gia thuyit trinh [1, tr.77].

rat cd hidu qua tgo I n tU0ng vk luu giO ISu
trong ky Uc ngUdi sCf dyng cung dUde quan
tam, nhU: tridn lam sach mdi, sach ehuydn
de: sach danh nhan, sach dja chi. Hang nam.
hinh thLfc td ChUc hdi bao xuan la hoat ddng
khdng the thieu t^i cac cd quan TT-TV oay la
dip de ngudi dung tin ed cd hdi dpc va cd eai
nhin toan canh ve cac st; kidn ndi b|it ve chinh
tri, van hda. an ninh, qudc phdng, kinh td. xa
hOi,... cOa ca nUdc thdng qua bao, tep chi va
d§e san cOa cac tinh. thanh trong ca nUdc.
- Tuydn truySn, trUng bky. triin lam sach
phpc vp lUu d0ng

Day la hogt ddng be ndi. thu hijt nhieu
ngUdi sii dyng tham gia va dupe xem la hidu
qua nhIt tgi cae ed quan TT-TV ndi chung va
eac thu vipn cdng cdng ndi rieng. Vdi phUdng
Cham "Sach di tim ngUdi", eac cd quan TT-TV
phdi hpp vdi nhieu cd quan, ddn vj, trUdng hpc
tren dja ban td chUe tuyen truydn, trung bay,
trien lam sach, nham da d^ng va phong phu
Trdn thLfc te, cac cd quan TT-TV cd the td hdn trong each phyc vu, eac cd quan TT-TV
chUe nhidu hoat ddng va logi hinh sU kien, ket hdp vdi nhieu phUdng thUc khac nhau
tCiy vao dieu kien cy th^ cua tUng thU vien nhu md hinh "Chuyen xe tri thUe". thdng qua
ma td chUc cac loai hinh SLf kien cho phu ehuyen xe luu ddng mang sach bao di kh^p
h0p. Thdng thudng, cac cd quan TT-TV c6 ca khu vLfc. Ngoai viec dpc sach, bao, eac em
cac loai hinh siJ kien sau:

hpc sinh cdn dUdc trai nghidm cae hoat ddng
1.1. Tuy§n truyen, trUng bay, trien lam vui chdi nhu: dpc sach va giSi d chO tren gily,
dpc sach va tra Idi eau hdi theo chu de "Em
sach
yeu SLf Viet". thLfc hanh kheo tay hay lam theo
Tuyen truyen, trung bay, trien lam sach la sach - cung thue hanh eat dan tui mdi trUdng
hoat dpng SL/ kien dupe td ehUe thudng xuyen SLf dyng thay tui nilon, hdi dap nhanh ve cac
tgi cac cd quan TT-TV vdi hai hinh thUc: tuyen cau hdi Ijch SLf, van hda,... Ngoai ra, cac ed
truyen, truTig bay, trien lam sach tai cac cd quan TT-TV cdng cdng cdn ket hqp vdi cac
quan TT-TV va tuyen truyen, trung bay, trien ddn vj nhu trung tam van hda, bad tang tinh,
lam sach phuc vy luu ddng.
phat hanh phim va chieu bong de thUe hidn
- Tuyen truyen, trung bay, then lam sach tai ehudng trinh "Hanh trinh van hda" cho hoat
cac cd quan TT-TV
ddng thdm phong phu, sang tao.
Hinh thUe nay chu yeu tuyen truyen dUdng
Idi, chij trUdng cua oang; chinh sach phap
luat eua Nha nude; nhOng sLf kidn, ngay l§
trpng dgi cua dltt nUde; nhOng thanh tUu kinh
te, van hda, xa hdi,_ cua dja phUdng. Ben
canh dd, htnh thUc tuyen truyen true quan
14 j THONG TIN VA TU LIEU - 3/2020

1.2. Gidi thi^u tai li$u mdi
Gidi thieu tai lidu mdi dUdc cdc cd quan
TT-TV thue hidn thdng qua hinh thUc danh
muc thdng bao sach mdi hay thu myc sach
ehuydn dd, hinh thUc quang ba cho ngudi sCf



NGHIEN ClJfU - TRAO BOI
dyng nhOng tai li$u mdi cua thu vien. Ben
c^nh dd. cac can bd thu vien cdn viet bai
gidi thidu sach mdi guTi qua dai phat thanh va
truyen hinh, dSng trdn mang xa hdi. Website,
Facebook, Zaio cua ddn vj gidi thieu rpng rai
d^n cdng chung. Hinh thUe gidi thieu sach
mdithuhut nhidu ngudi sCfdyng quan tam, dd
1^ can bd thu vidn se trLfc tidp gidi thieu sach,
quay video, cd nhge, hinh anh minh hpa hoac
cdn bp thu vipn gidi thidu sach va ghi am lai,
sau dd dang tai video va ghi am len trang web
cOa thu vidn, ngUdi sCf dung chi can vai dpng
\kc nhd la ed the nghe va xem ve quyen sach
ma minh quan tam.
1.3. Ngay Sach Vi#t Nam
Hinh thUc kn tUdng cd tieng vang trong
cdng tac tuydn truydn tai cac cd quan TT-TV
\k td chCfe thanh cdng cac SLf kipn cfjng cae
hogt ddng Ngay Sach Viet Nam (21/4) va
hudng Ung Ngay Sach va Ban quydn The gidi
(23/4). sy ki$n dupe td chUe vdi quy md Idn,
djnh ky hang nam va dien ra tU 03 den 07
ngay, cfjng sutham gia trUng bay, tridn lam va
xSp sach nghe thu^t eua cac can bd thu vien
huyen, ed sd, ... Cae chudi heat ddng dien ra
Ii6n tyc, nhU: ndi chuyen chuyen de, giao lUu
t^c gia - tac phIm, tpa dam cac trd chPi tim
hidu kidn thUe, giai d chO va thi tren may tinh
cho cae em hpc sinh. Hoat ddng nay cd sU

phdi hdp ddng bd giCfa cae nganh, cac cap
nhSm phat huy sUc manh, su hudng Ung tieh
eye eOa cdng ddng, cac td ehUc xa hdi nhu
cac cdng ty sach, thiet bj trUdng hpc, cac nha
sdch. nha xult ban, tinh doan thanh nien,...
nhSm xay dLfng va phat trien phong trao dpc
sach, hudng tdi mdt xa hdi hpc tap, mdt net
d^p trong ddi sdng tinh than eua cdng ddng.
1.4. H$i thSo chuyen de
HOi thao ehuydn de la ndi thao luan nhOng
vSn dd cd lien quan den hoat ddng TT-TV
cac hdi thao thudng td chUe nhu hdi thao
chuy§n nganh TT-TV va hpi thao chuyen de
cho ngudi sCf dung thu vien.

- Hdi thao chuyen nganh vd TT-TV, ddi
tUdng chu yeu la cae nha khea hoc, nha qukn
ly, can bp thu vien hay nhOng ngudi quan
tam hoac dang cdng tac tai eac nganh cd lidn
quan den thU vien, eac nha xult ban. cac cd
quan ehuyen cung cap phan mdm Ung dyng
cho thu vien. Thdng qua cac hdi thao, nhOng
cd sd ly luan va thue tien eua eac ehuydn gia,
nhUng kien nghj, de xuat hay nhi3ng du thao
de ra cd cd sd khoa hpc se tao mdi trUdng
thuan Idi cho can bd thu vien dupe c§p nh$t
thudng xuyen nhOng tri thUc va kinh nghidm.
Dong thdi, can bd thu vien ed them cd hOi tidp
xuc va tad mdi quan he trong vide tim kidm
cae nha dau tu, cung cap cac djeh vy phu

hpp va dap Ung yeu cau, didu kidn cDa eac ed
quan TT-TV.
- Hdi thad chuyen de chd ngudi sCf dyng thU
vien la mdt trong nhi^ng hoat ddng dUdc thU
vien td ehUe nham giup cho ngudi sCf dyng ed
ed hdi trinh bay nhQng y tUdng mdi, ddng gdp
nhOng y kien xuat phat tU heat dpng trong thLfc
tien hoac trong qua trinh thue hien. Ddng thdi,
thdng qua hpi thao chuyen de, ngudi sCr dyng
cd ed hdi tiep nhan them nhUng kien thUc mdi
trong ffnh vUe minh quan tam. Ngoai ra, cd
quan TT-TV, ddn vi td chUc su kien ehuydn dd
cd ed hdi gidi thieu, quang ba nhOng hinh anh
hoat ddng, chUe nang, nhiem vy eung nhu
cac san pham va djeh vu hien cd eua minh
den ngudi sii dung.
1.5. Hpi nghj
oay la hinh thUe sU kien dUdc cae thU vidn
td ehUe nham trao ddi va lay y kien cua ngUdi
SLf dyng ve chat lUdng va thai dp phyc vu cua
can bd TT-TV, cijng nhU eac skn pham va djeh
vy eija thu vien ed dap Ung, thoa man nhu c l u
eua ngudi sCf dung hay khdng, qua dd de cd
nhUng chinh sach. giai phap phu hdp khuyen
khieh ngudi stl dung den thu vien.
Ngoai ra, hang nam cae cd quan TT-TV cdn
td chUc hdi nghj danh cho cac cdng ehUc. vidn
chUc, ngUdi lao dpng de bao cao tdng ket nam
THONG TIN VA TU Ll|U - 3/20201 15



l!M!IIJ!IJUlJ:M.l.!m
can bd thU vidn. Hdi thi dUdc td chUc giup cho
ngudi SLf dyng ed ed hdi tidp can nhanh vd,
nhOng cudn sach mdi, sach hay ho^c nhOng
v^n dd ma hp quan tam. Hdi thi ve tranh k6
chuyen, dd vui theo sach.. la ^ c / " ' ^ . * ' : ^ ' :
1.6. T$p huan nghiep wif
thi chtj ydu danh cho ddi tupng thidu nhi. npi
Hoat dpng nay thudng dUdc td ehUc cho thi ve tranh theo sach giup cae em thd hi$n
cac ddi tUdng la nhOng ngUdi dang cdng tac nhOng ^n tUdng ctJa minh sau khi dpc bang SLf
tgi thu vien. Cac cd quan TT-TV phdi hop vdi sang tgo thdng qua net ve. Hdi thi ke ehuydn
eac cd quan, ddn v| khac de md cae Idp tap theo sach ren luydn cho cae em ky nang Imh
huan. Ndi dung trpng tam ciia Idp tap hu^n hdi va didn dat. kd l^i cau ehuydn, npi dung
la hudng dSn cho can bd thU vidn ed sd ve quyen sach ma minh da dpc bang ngdn ngO,
ly thuyet va thLfc hanh eac khau nghidp vu, cam xLic, didu bd, h^p dSn, truyen cam hUng
tu bd sung, xLf ly ky thu^t, td chUe sSp xep ddn nhu eau va hUng thij eua ngUdi nghe. Thi
kho. bao qu^n sach, bao va phyc vy ban dpc. kd chuyen theo sach thUdng td ehUe cho eac
Ben c^nh dd, cac hpc vidn cdn dupe tap huan em nhan djp he, dd cac em cd nhieu thdi gian
nang cao ve cac chuin nghiep vy nhU khung tham gia. Thi dd vui theo sach la hinh thUe tra
phan lo?i DDC14, DDC23 dd phan logi. bien idi nhOng cau hdi trong ndi dung quydn sach.
myc tai li$u theo khd m5u MARC21, 6km bko Trude khi td chUe eude thi, thu vipn chpn
vide chia sd ngudn luc thdng tin giUa cac thU nhOng chu de phu hdp, chpn sach, chudn bj
vi§n trong va ngoai nUdc. Ngoai ra, cac can nhOng cau hdi lien quan chu de, cd the tidn
bd thu vidn cdn dude gidi thi#u, tap huan vd hanh eude thi b^ng hinh thUc bde thSm, hai
cae phan mdm thu vien dd Ung dyng t^i ed hoa dan chu hoac tra Idi trL/c tiep.
sd. oay cung la hinh thUc quang ba cac hoat
Ngoai ra, hang nam cae thU vien eon td
ddng, hinh knh cija thU vidn. Thdng qua cae chUc hpi thi can bd thU vien gidi nham tdn vinh
Idp t§p hu^n, can bp thU vidn ed them nhiJng nhiJng ngUdl lam cdng tac tham l^ng cd didu

kidn thUc, ky nang mdi dap Ung yeu eau, tao kien giao lUu, chia sd kinh nghidm, chia sd
dieu kidn cho cae can bp thu vien ed ed hpi nhOng ky nang, Ung xCf tinh hudng trong hoat
gap gd, giao lUu va hpc tap kinh nghiem iSn ddng TT-TV, kha nang truydn cam hUng va
nhau.
kfeh thi'ch nhu eau dpc sach trcng cpng ddng.

va ky giao Udc thi dua giOa cae bp ph$n trong
ddn vj nhSm danh gia. khen thudng nhOng tap
the. ca nhan da cd thanh tieh xuat sAc va dUa
ra phuong hudng nhidm vy nSm tdi.

Ngoai ra, thu vipn cdn td ehUc hoac phdi
hdp vdi cac cd quan ed ehUc nang de md Idp
tap hu^n chd nhUng ngudi sCf dung, hudng
dSn cho hp nhUng ky nang, thao tac tra cUu
tai lipu,... Dae bipt, vdi ddi tupng thieu nhi, t^p
hu^n se giiJp djnh hudng cho cac em tim sach
theo nhu cau, sd thich, day cho cac em nhUng
ky nang va phUPng phap dpc sach hieu qua.
1.7. Hpi thi
To chUc cac hdi thi la hinh thUc phd bien
trong cac thu vien cdng cpng. Hdi thi ed the cd
quy md nhd trong thu vien, trong tinh va rpng
hdn cd the la khu vyc va toan qudc, doi tUdng
hudng tdi ehu yeu cho ngUdi sil dung hoac
16 iTHONG TIN VA TU LIEU - 3/2020

cac eude thi la mdi trUdng de ngudi SLf dyng
ed cd hdi tidp xuc vdi nhieu sach hay, sach he
yeu thi'ch. Oac biet, dd cac cupe thi them da

dang va phong phtj, cac thu vien cdn td chUe
thi xep sach nghp thuat. Day la hinh thUc mdi,
dpc dao, ben canh sU ti ml eua can bp thU
vipn cdn thd hien tinh sang tao, tham my tao
su thu hut, kich thich nhu eau dpc sach cDa
ngUdi sCf dyng.
1.8. cau lac bp
Td ehUc cae eau lac bp la hinh thUc tap
hpp nhUng thanh vidn cd cung s6 thich thep
nguydn t^c tLf nguydn, nhSm dua ra nhOng
ehUdng trinh hd^t ddng trong thdi gian ranh


m

m

Tmwadtmuhinnii

r6i d^ phat huy vai trd va phat trien van hda
ijpc, gdp phSn nang cao ddi sdng tinh than
trong cdng ddng, vdi eau l^c bp "NhOng ngudi
y6u thich sach", eau lac bO c^u long, eau lae
bi) ti^ng Anh,_ Day la san chdi bd ich che
nhtfng ngudi cd eung dam md va s6 thich ed
cd hi^i g$p gd, chia sd, thac luan ve nhQng
quydn sach hay. ed y nghta,... tU dd can bd
fliUvi$n cd didu kien phat huy nhQng ky nang
m^m eija minh, ed dUdc nhQng cudn sach hay
6i quSng ba ddn cdng ddng.


ban, djeh vu mdi, bp suu tap sd hay le xay
di/ng thu vien dien tCf,_ cac cd quan TT-TV
quang ba, tdng ket lai qua trinh hoat dpng
va xay diJng phUdng hudng hdat ddng trong
tuong lai.

Ngoai ra, cac cd quan TT-TV nen ehij trpng
tdi hinh thUe td chUe SLT kien trao tSng sach.
Day la dip de cae nha xuat ban, nha sach, ca
nhan ddn vj tai trd, nhat la ddn vj td chUc (eac
thu vidn) ed dieu kien quang ba, nang cao vj
the cua thu vien trude cdng ehijng va ngUdl
1.9. Tpa dam
SLf dyng thU vidn cd cd hpi tidp xuc dUdc vdi
nhieu sach mdi, sach hay. Khi td chUc nhOng
Td ehUc tpa dam la dd eung nhau trao dot y
budi trac tang sach thudng ed dai didn lanh
kifin vd mdt sd van de nao dd, tpa dam de gidi
dgc cac ddn vj tai trp tham dLf, cd dai phat
thi$u vd cd quan TT-TV, ve nhQng san pham,
thanh va truyen hinh dUa tin, didu nay giup
djeh vy hay each tra tim tai lipu eua thu vien,
tad mdi gan ket tot va lau dai glQa thU vidn
toa dam vd van hda dpc, tac gia va tac pham
vdi cac nha tai trp. Ben cgnh dd, nhQng SLf
ii ngudi sCf dyng hidu hdn vd tac pham, giao
kidn cd sy gdp mat eua nha bao va ghi hinh
JLfu vdi tac gia, day eung la bipn phap thu hut
eija dai phat thanh va truySn hinh se la ngudn

ngi/di sCf dyng den vdi thu vidn. Mat khac, td
tu lidu quy cho cac thu vidn trong cdng tac
chCfc nhQng budi tpa dam nh^m tu van, giai
truyen thdng.
d^p nhQng th^c mac, nhQng tinh hudng cho
ngi/di SLT dyng, bang each nay giup can bp 2.MdT SO GIAI PHAP NANG CAO HI^U QUA
thi/vi$n tiSt kiem dupe nhidu thdi gian va ed
CONG TAC TO CHUn; Sir KltH TRONG HOAT
thi giai dap cho nhieu ngUdi ed chung mdt
DONG THONG TIN-THir'viEN
cdu hdi.
Hien nay, chua cd mot van ban chfnh thUe
Ngoai ra, hinh thUe td chUe tpa dam sinh nao quy djnh, hudng dan ho?t ddng td ehUe sU
ho9t ehuydn de eung dUdc cac ed quan TT-TV kien. do dd, vide td ehUe sU kien v5n ehu y^u
quan tSm, cd the do can bp thU vipn ehij ddng, dua vao nang iLfc, sU hieu biet va kinh nghipm
\nfc \\6p chpn chuyen de phu hdp de trao ddi vdi cua can bd thU vien nen cae sU kien trong thu
ngi/di suf dyng, chuyen de sinh hoat theo ehij de vien cdn mang tinh tLf phat, thieu tinh ehuyen
hSng thang, SLf kien chinh trj cua d^t nUdc dua nghiep, dSn den chat lUdng va hidu qua SL/
vio nhu Cciu eCia ngudi sCf dung. Ngoai ra, cac kien chUa cao. Vi vay, de eac sU kien td chUc
cd quan TT-TV cdn mdi eac chuyen gia trong dat hieu qua, lanh dao cae thu vien nen ed kd
m$t s6 ITnh VLfe cd lien quan den ndi chuyen hoach cu the, hieu rd myc dich, y nghTa va
v4 ehuydn de ma thu vien muon truyen tai den tam quan trpng cija sU kien sSp td chUc, nhat
ngudi si) dyng mpt each mach lae, rd rang va la ed mdt quy trinh hdan thien, hdp ly va kha
thi de trinh, tham muu chc cd quan cd tham
ehuydn nghidp.
quyen, ddn vj chu quan. Cae thU vien nen ehu
1.10. Le ky ni^m, khai trUdng
trpng viec xay dLfng nhQng chinh sach va van
Ho^t ddng nay giup cac cd quan TT-TV ban lien quan den heat ddng td chUe su kipn
Cling c6 va nang cao hdn nQa hinh anh cOa vdi cac van de nhU: nhQng quy djnh vd td chUc

ddn vj ddi vdi cdng ddng. Thdng qua le ky SLf kidn, che dd lam ngpai gid, hudng dSn cap
ni$m, Ig khai trUdng, le thanh lap cac phdng giay phep, cung nhu nhQng loai hinh sU kipn
THONG TIN VA TU LIEU - 3/2020 | 17


NGHIEN ClAl • TRAO BOI
thu vidn dupe td chUc, chinh sach vd dao t^o Vien nhSm dap Ung nhu c^u ngUdi sU dyng.
ngudn nhan lUc. chinh sach uu tidn cho ngudi Trong bdi canh Cach mgng cdng nghipp ^ u .
SLf dyng khidm thi._ Oac biet, trong cdng tac cdng nghe tidn tidn mang dSy tinh sang tgo
phdi hpp vdi eac ddn vi de td chUc sU kidn hay nhu cau ngudi sd dyng thay ddi theo hUPng sU
vdi nhQng ddn vi tai trd. Ban lanh dao thu vidn dyng cae thidt bi thdng minh. Od phyc vy nhu
nen cd nhQng vSn b^n, ke hoach phdi hdp eau va thu hut ngUdi sD dyng den thu vipn,
chat che va cy the, phan cdng trach nhiem, can phai phat triln eac phUdng tidn truyen
cdng vide thyc hien rd rang, nh^t la van de ve thdng trude, trong va sau st; kien nhkm mye
dich tang CUdng hi#u qua truyen thdng SLf
kinh phi dd khi tien hanh dupe thuan Idi.
kidn de nang cao eh^t lUdng trong ho^t dpng
2.2. Kinh phi to chufc sU ki$n
td ehUc sU kipn tgi cae thu vidn.
Kinh phi la phSn quan trpng trong vipe
thanh cdng eua sU kien, kinh phi dd td chQc
SU kien cung khdng nSm ngoai phan kinh phi
hogt ddng thudng xuyen do nha nude cap
cho eac thu vidn. De cd dupc ngudn kinh phi
tQ nha nude cho hoat dpng nay, can bp thU
vidn can phai nd luc. phat huy hdn nQa vai trd
cua minh trong td ehUe sU kien, cd ket qua va
phki bko cko rd rang, cy the, thiet thue de cd
nhQng dd xu^t vd kinh phi thuyet phuc hdn.


- Pane, td rdi. thdng bao, bing tin: Oay la
hinh thUe truyen thdng true quan, hinh anh,
mau sac, the hipn d^y du y tUdng si; kien, dg
gay an tUdng den ddng 6ko ngUdi sCf dung
nh^t. De thUe hidn dUpe didu nay, thU vidn
phai ehi tra rat nhieu kinh phi, do vay thU vien
ndn tim nhQng del tac tai trd, eac chUdng trinh
quang cac cua cae doanh nghiep, nha tai
trp,... Ben canh dd, khuyen khich eac nha tai
trp trong djp td chUc nhQng sU kien chudn bj
cae mdn qua luu nidm cd in logo cCia thU vidn
va nha tai trd.

cac thu vidn ndn cd ke ho^ch phdi hdp td
chUe eac SL/ kidn vdi nhidu ddn vj cd lien quan
dd SLf kidn phong phu ve ndi dung, da dang ve
- Truyen thanh: Hinh thUc nay r^t gdn gui,
hinh thUc ma tiet ki^m dUdc kinh phi hoac khi quen thudc vdi ngudi dan dja phUdng, cd sQc
thu vipn phdi hpp td chUe cae cupe thi thi nen lan tda nhanh trong cpng ddng, d§c bidt eac
cd sU thoa thuan vdi ddn vj dUdc td chQc hd thU vien tinh, thanh phd nen quan tam hdn
trp mpt phan hoac 50% kinh phi de tien hanh nUa trong viec truyen thdng, quang ba hinh
sogn thao kd hoach phdi hop ro rang, hoan anh thu vien hay cac sLf kien lien quan ddn
chinh giQa hai ben.
cac thU vien qua truyen thanh - mdt hinh thUc
tiet kiem, de thUc hien, thu hut nhieu ngUdi sCf
Ngoai ra, can bd thU vien nen ed giai phap
dung. Can bd thU vien lien he vdi dai truydn
nham thu hiJt sU hd trp tU cac doi tac, nha tai
thanh phudng cung cap thdng tin de phat vao
trd, ddanh nghipp, doanh nhan, cac nha xuat

nhQng budi sang hay sau gid lam vide chieu,
ban, cdng ty thiet bi sach,_ de ed ngudn tai
thuan tien khi mpi ngUdi dang luu thdng ed
trd, xa hdi hda. Dieu nay khdng nhQng lam
the nghe va cd thdng tin ve trude, trong va
phong phu cac hoat ddng, gdp phan quang
sau su kien.
ba cho thu vien va ddi tac den ngudi s\S dung
hien tei va tiem nang ma eon tao nen spi day
- Dai phat thanh va truyen hinh: thu vidn
gan ket lau ben, dem den nhieu Idi I'ch chd thu chpn phUdng an truyen thdng trude, trong va
vipn. ddi tac va ngudi sijf dung.
sau sU kien tren dai phat thanh va truyen hinh
eua dja phuong dd truydn tai thong tin thi ndn
2.3. Tang cUdng hieu qua truyen thong
chpn gid phat thich hdp de ngudi sQ dyng tidn
Truyen thdng sU kien ddng vai trd quan theo ddi. ddng thdi lidn he vdi dai phat thanh
trong trong viec quang ba hinh anh tai cac thu va truyen hinh biet gid phat va thdng bao rpng
18 JTHONG TIN VA TU LIEU - 3/2020

ii


frti=iiaôằằiiôi;Htnwi
rai ddn ngudi sCf dyng. Ngoai ra, vdi nhQng su
kiĐn dupe td ehUc cd quy md Idn, cd tinh cdng
ddng, xa hpi nen lidn hd, phdi hpp vdi dai phat
thanh va truydn hinh thLfc hien chUdng trinh
phat sdng trL/c tiep nhim tao didm nhan, gay
ti^ng vang an tUpng quSng ba thU vien.

- B^o, t0p san: Can bd thU vien cd the lien
h$ vdi cac phdng vidn viet bai gidi thieu nhQng
dilm ndi bat dac bi^t gay SLf chu y den ngudi
sljrdyng. Khi dupc dang trdn nhQng tap san,
cAn bp thu vipn cd the scan, chyp hinh gili
qua mang xa hdi, dang tren trang Web dd gidi
Ihi^u bai vidt do ddn ngudi sCf dyng.
- Website, m^ng xa hpi (Facebook, Zaio):
Dfty la nhQng kenh truyen tai thdng tin nhanh
nh^t, lan tda, rdng rai va hieu qua nhat. Chi
vfli mdt sd thao tac, thidt kd hoac cd the quay
dogn video ngSn de truyen tai thdng tin ve SLf
kl§n ma thu vidn ehudn bj td chUe rdi dang tai
trfin Website, mang xa hdi, ngudi sCf dung se
c6 thdng tin vd si; ki0n mpt each nhanh chdng.

lan truydn trong cdng ddng rSt nhanh, hidu
qua ma tiet kiem. Ddn gian b^ng chiee didn
thoai. ed the chyp hinh, quay true tidp, live
Stream va gCfi hay dang tren Zaio, Facebook
lap tUe nhQng su kien dang didn ra se dupc
mpi ngudi chia se va cap nhat. Truyen thdng
sau su kidn nham tao dU am hinh anh si; kidn
nhu dUdc quang ba lai \kn nQa, b^ng nhQng
tin bai hap dSn, kern hinh anh va nhQng dean
video, tao ^n tupng sau sSe hdn ve thdng didp
cua su kidn vUa td chUc, cung nhU y nghta ma
su kidn mang lai, ddng thdi t^o hUng thu cho
ngudi SLf dung, thu hut hp tham gia cac \kn
td chUe su kidn sau. Song song dd, can bd

thu vipn can tidp nhan thdng tin phan hdi vd
SLf kipn tU phia ngUdi sLif dyng thdng qua vide
phat bang hdi, phdng v^n nhanh. Hoat ddng
nay khdng nhQng gdp ph^n lam tang hi^u qua
truyen thdng sU kien ma cdn giup thdng kd
dupc nhu cau cua ngudi sijf dyng. Qua dd, cd
nhQng y tUdng td ehUe sU kidn phu hpp hdn.
2.4. Hoan thien quy trinh to chijfc sU ki$n

- Ckc hinh thUe khac: Gijfi email, tin nhan
qua dipn thoai hay qua trao ddi trLfc tiep eung
c6thd khdi gpi, gidi thidu ve ndi dung, chUdng
trinh sy kien ma thu vidn sap td chUc thdng
qua ky nang truyen thdng eua can bd thu
vl§n. Bing su thuyet phyc eija mdt thu thU
ehuydn nghipp, ngudi sQ dyng se khdng the
nSo khdng tham gia su kien.

Vipe danh gia chat tUpng sU kien td chUe
ed dat hipu qua hay khdng phy thupc vao sU
hoan thien trong quy trinh to ehUe sU ki$n.
Thdng thudng, quy trinh td chUe SLf kien gdm
4 giai doan: y tUdng SL/ kidn; lap ke ho^ch;
td chUc thLfc hien; tdng ket, rut kinh nghidm.
ThLfc te, cae thU vien hien nay ddu thyc hien
dung theo quy trinh td chUc sU kidn, nhUng khi
Bdn cgnh nhQng phUdng tien truyen thdng td chUc thue hien, cae giai doan chUa that SL/
trSn, phUdng thUc mang lai hieu qua cao ma ddng nhat, cac thu vien can manh dan nhin
eSn bd thu vien can quan tam dd la cdng tac vao nhQng han che, thieu sdt trong thL/c td dd
phdi hdp, gCfi thu mdi, soan thao ke hoach cd kinh nghiem cho Idn td chUe sau dUpe hi^u

qua hdn. Cy the:
phdi hpp vdi cae ddn vi true tiep can td chUc
syki^n nhU: phdng giao due va dao tao, Doan
- ThU nhat, ngoai nhQng chT dao, thdng tin
Thanh nien Cpng san Ho Chi Minh, cac cau tiep nhan tU phia lanh dao, nhQng sang kien,
19c b$, ban chi d^o cdng tac he,... Dd la nhQng y tudng eija can bd thu vipn, nhQng md hinh
hinh thUe truyen thdng trude su kien nham thu hpc hdi tu cac thu vien ban, can bd thU vi^n
hut, tgo su chu y cOa ngUdi sLf dyng tham gia can dac biet quan tam hdn nQa den nhu cdu
syki^n. Ngoai ra, hinh thUc truyen thdng trong tiep nhan thdng tin tU phia ngudi sQ dung, ddi
v^ sau SI; kidn gdp phan khdng nhd trong tupng quan trpng quyet dinh sU thanh cdng
hi$u qua thu hut ngudi SLf dung. Truyen thdng cua sd kidn. Dieu nay giup can bd thU vidn
SI; ki$n, hinh thUc truyen thdng tryc tiep, sU hinh thanh y tudng phu hdp, gdp phan tang
THONG TIN VA TU Ll|U - 3/2020 | 19


iJiciiiiJ.iijiiajj.M.im
hieu qua thanh cdng va chSt lupng trong ho^t
dpng td ehUe su kien t^j cac thU vien.
- ThU hai. trong qua trinh chudn bj, cd rit
nhidu cdng viec phk\ lam nhU khao sat dja
didm, trang tri, thiet kd pane, thu mdi, truydn
thdng, ndi dung, chUdng trinh, lien he cac ddn
vi phdi hdp, van ehuydn, ddn dgi bidu. xQ ly
rut ro, du trij kinh phi,_ do dd, r^t cdn sU hd
trp va phdi hpp cua toan the can bp thu vien
eung nhU giQa cac phdng, ban. Dd su kien td
chUc d^t hidu qua can sU ddng thu^n, nhidt
tinh, kha nang tam viee nhdm ciJa cae thanh
vidn. Ben cgnh dd. cdn ed mdt van ban ed gia
trj hanh chinh dd cac phdng ban va ca nhan

ed thd phdi hpp mdt each ddng b0 va chat che
khi tidn hanh td chUe sy kidn.

didu tren, tU khi mdi cd y tudng cho ddn khi
y tudng hinh thanh. xay dUng kd f\°^^[^;;'®^
hanh thi;e hidn va danh gia, tdng kdt, rut kinn
nghidm. Bdn cpnh vide xay d.;ng cac van ban
lam Cd sd phap ly cho qua trinh td chUc sU
kipn cdn cd nhQng van ban chinh sach ho trp.
tao didu ki#n cho can bd thU vidn tham gia
eac Idp t4p hudn ky nang ve td chQc si; kidn.
2.5. Nghien cufu td chufc cac logi hinh s i /
kipn mdi

Nghien cUu td ehUe cac loai hinh s\J kidn
mdi la hogt ddng cdn thidt t^i cac thU vidn
cdng cdng, ddi tupng phuc vy cCia thU vipn
cdng cdng rdt da d^ng va dij thanh phdn. Vi
vay, tuy theo tUng ddi tupng ma thU vidn lya
chpn sU kidn td chUe cho phu hdp. Qua khad
- ThU ba, khi tien hanh tht;e hien, tap hdp tdt sat, su kien td chUe hdi thad ehuyen de, hdi
ca can bd thu vi^n tham gia td ehUc sU kipn, nghj ban dpc, le ky niem, le khai trUdng la
phan chia cdng vide cu the cho tUng ca nhan, nhQng hoat ddng thiet thLfc nh&m quang ba
bd phan. tUng thanh vien nen ed trach nhidm hinh anh thu vidn den cdng ddng nhUng cac
vdi cdng vi^c ma minh dUpc phan cdng, trach thu vien chUa that SL/ quan tam. Trong thdi
nhidm eua cae trudng nhdm la phan cdng cdng gian tdi, cac thu vien can xem xet va Uu tien
vide, quy djnh thdi gian cu thd cho cdng vide, dua cac loai hinh sU kien nay khi xay dL/ng
giam sat tUng cdng do^n, theo ddi tien dp thue ke hoach td chUe sU kien, tao didu kidn cho
hi#n, khi cd sU cd bad cao ngay de kip thdi xCf ngudi SLf dyng thU vien cd cO hdi de trinh bay
ly. Dieu nay thd hien tinh than lam viec nhdm nhQng y tUdng mdi, ddng gdp ve nhOng vdn

rdt cad, ddan kdt cdng viec se trdi chay va de phat sinh trong thUc tien. Thdng qua cae
thanh cdng, gdp phan nang cac hieu qua va sU kien, vdi nhieu ddi tUdng ngudi sO dung thU
tinh chuyen nghipp cao trong td chUc su kien. vien, can bp thu vien se ed them dupe nhidu
y tudng, sang tao, dpc dao giiJp thU vi$n td
- ThU tu, sau khi ket thue su kien, can tien chUc dupe nhieu su kien mdi phu hdp nhu cau
hanh danh gia tdng ket va rut kinh nghiem, xa hpi. Cung vdi dd, hudng den eac SLf kipn
xem xet mpt each nghiem tuc, nhQng y kien danh cho ngUdl sD dung thu vien tidm nang ddng gdp ve nhQng mat lam dUpc va chua lam mpt ddi tupng ehiem so lUpng rat Idn. Neu cd
dupe, hieu qua eua su kien, sd lUdng ngudi nhUng giai phap thu hiJt dupe ddi tUpng nay
tham du. nhQng sU cd rui ro va bien phap xQ den thu vien la mpt trong nhQng thanh cdng
ly. Khi su kien cd sy phdi hpp cua nhieu ddn vj quan trong ddi vdi cac thu vien hien nay.
td chUc, cac ddn vi nen cd eude hpp, ban bac,
dua ra nhQng y kien ddng gdp, thdng nhat rut 2.6. Oao tao dpi ngu can bp
kinh nghidm. Can cd bao cao tdng ket ehi tiet
- Cil can bd thu vipn di hpc tap kinh nghidm
va lUu giQ lam kinh nghiem cho nhQng sU kien
ve to ehUc sU kien tai cae thu Vien ban, tao
td ChUc sau nay.
didu kidn cho cac can bd thu vidn cd didu kien
Tdm Igi, de hcan thien quy trinh td chUc gap gd, trao ddi, hpc hdi kinh nghidm l5n nhau,
su kipn cac thu vien cdn thue hien tdt nhQng tao mdi quan hd gdn kdt giQa eac thu vidn
20 THONG TIN VA TU Ll|U - 3/2020


- ThU vipn ndn mdi cac chuyen gia td chUc
SLf ki$n vd giang cho nhQng Idp dao tao ngdn
h^n, \kP hudn trL/c tidp cho can bd thu vien vi
can b(5 thU vidn ngoai ky nang ehuydn mon
cSn phSi cd kidn thUe va ky nang ve td chUe
sy ki$n.


xay dL/ng cac chinh sach, van ban lam ed sd
phap ly de de xuat ve td chUe sy kidn; tang
CUdng hieu qua truyen thdng sy kidn; hoan
thipn, ehuyen nghiep hda quy trinh td chUc sU
kien; tinh sang tao va da dang cae lo^i hinh sU
kidn; dao tao dpi ngu can bd; hudng ddn eac
- Sau mdi SL/ kien, eac ed quan TT-TV nen su kidn chd ngudi sQ dyng tidm nang. Cd nhu
tiing kdt, danh gia rut kinh nghipm de lan sau thd, su nghidp thU vien Viet Nam mdi cd didu
\6ch(lc sU kien dupc tdt hdn. Thdng qua hpp kien phat huy sU menh, muc tidu, vai trd, chQc
bSo cac. tdng ket, eac ed quan TT-TV cdn cd
nang, nhidm vu cua minh mdt each tdt nhdt
hinh thUe tuyen dUdng khen thudng nhQng
ck nhan hay nhdm da cd nhQng y tudng mdi
TAI LIEU THAM KHAO
trong td chQc sd kidn, ddng vidn tinh than, tao
SI; phdn khdi, hang say trong cdng vipc va
1. Bp van hda. The thao va Du Ijch (2017).
nhSt la kfeh thich them ddng lUc cho can bd
Truyen thdng van dpng vd to chu'c sy kipn
thu vipn cd nhQng y tudng hay, sang tao va
trong hogt ddng TT-TV. Tai lipu bdi dLPdng
dOc dad trong thdi gian tdi.
theo tieu chuan chLPC danh thu' vlpn vidn
hang II, tr 69-79.
Kdt lu$n

Cdng tac td chUc su ki0n trong hoat dOng
TT-TV hidn nay da dUdc cac cd quan thue
hiOn kha tdt. Tuy nhidn, cac loai hinh SLf kidn
di/gc td chUe chUa phdng phu, da dang, va

chiia th^t su dap Ung nhu edu cua ngudi dung
tin. Di^ cac thu vien deu dkm bko tien hanh du
b6n budc trong quy trinh td ehUc sd kien khi
Ihyc hi$n, nhung trong moi bUde van cdn mdt
s6 tdn tgi va thidu sdt. Can bd thu vien ehUa
th§t sy quan tam vide tiep nhan thdng tin tU
phia ngudi sD dung, cdng viec chuan bj trude
si;ki$n chua chu dao, ehUa cd su phdi hpp
giiJa cac thanh vien va nhdm khi thUc hien
do chL/a cd van ban phan cdng trach nhidm
chfnh thUc. Cac phUdng tidn truyen thdng SL/
ki§n kha hidn dai va da dang nhung hieu qua
mang l^i chua thue SLf cao, van eon mdt sd
ngi/di sijf dyng khdng tham gia do chua cd
thdng tin vd su kien. Nguyen nhan dan den
cSc hgn che la do cac thu vidn chua xay dung
cfie chfnh sach, van ban ve hoat ddng td ehUc
sy ki?n, da sd cae thu vien ddu gap khd khan
trong vdn dd kinh phi, can bd thu vien thi ehUa
di/oc dao tao ve ky nang td ehUc sU kien.
Trong thdi gian tdi, de nang cao hieu qua td
chOc hogt dpng su kien tai cac thU vien, can

2.

Du-ong Thi Phu-ong Chi (2019). Tidp thj
truyen thdng xa hpi trong hogt ddng TT-TV.
Tap chi Thu' vien Vipt Nam, S6 2, Tr 19- 24.

3.


Nguyen Vu Ha (2009). Tap bdi giang td chLFC
sy kipn. Tru-ong cao ding du Ijch Ha Npi.

4.

Nguyen Thj Lan (2015). To chLCC sy kidn
trong hoat ddng thu vipn - thdng tin. Tgp
ehi ThU" vien Viet Nam, S6 6, tr 29-33, 39.

5.

Lu-u Van Nghiem (2012). To chUc sy ki#n.
Nxb Dai hpc Kinh te Quoc dan.

6.

Hoang Phe chu bien (1988). Tu- dien tidng
Viet. Nxb Khoa hpc Xa hdi,

7.

Nguydn Thj Minh Trung (2018). Mdt s6 vdn
de truyen thdng, van ddng va to chUc sy
kien tai Thw vien Khoa hpc Xa hdi. Ky ydu
hdi thao phat trien va doi md-i Hogt ddng
TT-TV trong thdi ky mdi, Bp Van hda, Thd
thao va Du Ijch, Tr 256-263.

8.


Le Van Viet (2000). Cam nang nghe thuvien. Nxb Van hda Thdng tin.

(Ngay Toa soan nhan dupc bai: 15-02-2020;
Ngay phan bien danh gia: 6-3-2020; Ngay chap
nhan dang: 15-4-2020)
THONG TIN VA TU LIEU - 3/20201 21